Category Archives: Technology

How the iPod May Revolutionize the Restaurant Business

By Jon Mejia | Published: July 16, 2010
iPod’s aren’t just about music anymore. There are two guys from Canada who think they can start a revolution in the restaurant industry using the device. Michael Benaroch and Emanuel Vintila, owner of Cluster Systems and Technologies, are now selling point-of-sale terminals to restaurants using an iPod Touch. Waiters enter the order on the iPod, [...]
Also posted in Business Insights, How To | Tagged , , | Leave a comment

How Important are ‘Word of Mouth’ Recommendations to Your Restaurant or Bar?

By Jon Mejia | Published: July 6, 2010
According to a consumer survey conducted during May and June by Market Force Information, the answer is simple. Critical. The results also confirm social media’s increasingly critical role in communicating with restaurant patrons. About half now indicate that they sometimes read online reviews and blog and tweet about restaurants. “Very satisfied” customers — those giving [...]
Also posted in Business Insights | Tagged , , , , , , | Leave a comment

What Can the Hospitality Industry Teach Bars and Restaurants? Lots!

By Jon Mejia | Published: June 10, 2010
The hospitality industry has learned several important lessons about social media that operators of bar and restaurant owners can apply to enhance their business model. These include: carefully listen to customers and adapt your offerings and messages accordingly speak in your brand’s voice to engage your customers people are just as likely to post a [...]
Also posted in Business Insights, Trends | Tagged , , , , , , , | Leave a comment

Is Your Business One of the 10 Most Wanted (and Profitable) Location-Based Alerts?

By Jon Mejia | Published: June 9, 2010
First off, what is a location-based alert? Answer: The ability to pinpoint the location of a mobile caller or vehicle in transit. Here are the top 10 businesses and categories that customers want to know about: restaurants, tickets for movies and events, weather, sales, pizza, clothing, fast food, electronics, music, and happy hour specials. If [...]
Also posted in Business Insights, Trends | Tagged , , , , , | Leave a comment

Why Mobile Marketing is Key to the Success of Your Bar or Restaurant

By Jon Mejia | Published: June 8, 2010
What is the most effective way to promote your nightclub, restaurant or bar? Based on a recent study by comScore, a global leader in measuring the digital world, 14.5 million users accessed a social networking app in April, 2010, up 240 per cent on the same month last year! The world is moving at an [...]
Also posted in Business Insights, Trends | Tagged , , , , , | Leave a comment

If You Own a Bar or Restaurant, Check Out What Metromix Can Do for You

By Jon Mejia | Published: June 4, 2010
Like Yelp, Metromix is an online entertainment guide on where to go and what to do, from the hottest restaurants and bars, to the latest in music, movies, and entertainment. In today’s competitive business environment, securing a listing on these social media sites is imperative. With Metromix you can… search thousands of hotspots by neighborhood, [...]
Also posted in Business Insights, Trends | Tagged , , , | Leave a comment

Why Wait When You Can Use Ywaiter?

By Jon Mejia | Published: June 3, 2010
A new mobile application for the iPhone, YWaiter, is designed to save restaurant goers money and time when dining out. The free app, now available in the iTunes App Store, allows time-strapped diners to place take-out or dine-in orders directly from their phone, bypassing lengthy wait times and cumbersome phone orders. The app even includes [...]
Also posted in Trends | Tagged , , | Leave a comment